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It has long been in McDonald's DNA to generate moments for their guests that deliver a "bubble of happiness". Grand opening or reimaged restaurants provide unique opportunities for us to create those moments.To mark those special occasions, we created a series of visuals that embody the playful joy of celebrations.
Client Mcdonald's
Agency Cossette
Chief creative officers Peter Ignazi, Louis-Philippe Tremblay
Creative directors Anne-Claude Chénier, Barbara Jacques, Alex Gadoua
Art directors Alexandre Jutras, Fabrice Bouty
Copywriter François-Julien Rainville
Production Consulat
Producer Julianne Le Pouezard
Lighting technician Tom Berthelot
Post-production Jonathan Kemp
Art direction / set designer Maïlis Roy-Lessard
Art direction assistants / set designer Vanessa Tremblay, Fédérique Carrier, Fannie Lux-Gauthier
Set Technicians Amélie Dufour
